Transformative Marketing
☆☆☆☆☆
(0 reviews)
Lowest price (incl. delivery)
54,20 EUR
Typical price23,37 PLN
Lowest (90 days)22,46 PLN
Offers2
Last updated1주 전
| 판매자 | Product price | Delivery | 합계 | 재고 여부 | Updated | |
|---|---|---|---|---|---|---|
| SP SpringerNatureLink Shop INT | 25,20 EUR | 29,00 EUR | 54,20 EUR | 구매 가능 | 4일 전 | View offer |
| SP Springer Nature Author | 25,20 EUR | free | 25,20 EUR | 구매 가능 | 1주 전 | View offer |
가격과 재고 여부는 변경될 수 있습니다. 마지막 업데이트: 08.08.2026 08:01.
EAN
9783031596377
Springer Nature
0,0
☆☆☆☆☆
0 reviews
5★
0%
4★
0%
3★
0%
2★
0%
1★
0%
Product reviews
No reviews yet — be the first!
This book gives an indispensable guide to navigating the shift in customer behavior and discovers how to rally their resources, cultivate capabilities, and forge strategies that harness cutting-edge technologies. In today's tech-centric world, customers crave lightning-fast digital experiences and demand instant solutions. In response, firms are changing the way they do business by accelerating the application of new age technologies, revamping processes, building new organizational structures, and innovating new business models. The authors unveil the secrets of integrating diverse data sources, principles of Marketing 5.0 and employing advanced techniques to unearth profound insights about the customers. This work is the ticket to the latest in AI, machine learning, drones, and other game-changing technologies. Stay ahead of the curve by learning not just what tech to use, but how, when, and why to deploy it in this digital age. For the trailblazers with the influence and resources to reshape marketing strategies, this book is the essential read. Executives climbing the corporate ladder will find it a compass, unraveling how new age technologies dance with both traditional and emerging marketing practices. And for MBA students hungry for insights on navigating the digital era's competitive landscape, this book is the treasure trove of tools and real-world cases. Dive in and chart the course in the tech-driven marketing landscape!