Start Your Own Microbrewery, Distillery, or Cidery

• Autor: Corie Brown
• Wydawnictwo: Entrepreneur Press
• Rok wydania: 2015 r.
• Oprawa: Miękka
• Format: 180x235 mm
• Objętość: 282 str.
• Stan: Bardzo dobry. Nowa (książka może posiadać delikatne przytarcia oraz niewielkie zagniecenia).
• ISBN: 9781599185651

Start Your Own Microbrewery, Distillery, or Cidery and Craft Your Success Story

Growing each year, this multi-billion dollar industry, driven by consumer preferences, shows no signs of slowing down—giving you the perfect opportunity to start up.

Corie Brown of Zester Daily and our experts introduce you to more than 30 craft producers, including pioneers like Ken Grossman of Sierra Nevada Brewing Co., Jörg Rupf creator of Hangar 1 Vodka, Kent Rabish owner of Grand Traverse Distillery, and Mike Beck co-owner of Uncle John’s Cider Mill.

You'll gain an insider’s look at how to:

Analyze craft products, their distinct challenges, and dynamic market

Write a winning business plan that promotes growth and secures funding

Keep overhead low and margins high with options like self-distribution

Capture customers and create evangelists with the story behind the brand

Enhance the brand experience with events, taprooms, tastings, and tours

Develop invaluable relationships with distributors and restaurants